Besides ecommerce one really big Internet business model obviously is the trade or monetarization of data. This Blogpost reminded to write an article about this topic. I think the author points out the most important facts! Services like Facebook / gmail / Youtube and so on are not free. Moneywise they are free of charge but …
Author: Rene
Where to upload your music – The perfect Band website: part 5
While writing my article on link baiting for musicians I realized that this topic is overdue. besides the fact that Facebook is highly overrated this is probably the most valueable piece of advice I wrote in my blog so far. Quick answer: “where to upload your music”: You upload all of your music to the …
Stop Facebook – Filterbubble of facebook's news stream & wall
As everyone knows in my limited freetime I am currently doing two tings: I am reading Eli Parisers book about the filterbubble. I don’t want to review it until I am done which happens hopefully somewhen soon. But it has a connection to the other thing I am doing I am promoting my Band’s first …
Wikipedia – UNESCO World Culture Heritage
This morning I received an email telling me about wikipedias plans to become an UNESCO world culture heritage. I right away was amazed by this idea! Think about it! Wikipedia is one of the greatest projects that came along in recent years. Education and knowledge are among the most important things in our society and …
Link baiting for Musicians Bands – The perfect band website: part 4
Several years ago I read an excelent article by Jim Westgren (a Sweedish SEO) on link baiting. He kind of opened my eyes what online marketing and search engine optimization is all about! It is not so much about getting backlinks with force on other sites or showing annoying advertising. It is about beeing in …
The secrete behind Googles success revealed by Eric Schmidt
Today Eric Schmidt was a trending topic on Twitter. The reason seems that at AllThingsD9l Walt Mossberg was interviewing Eric Schmidt the former Google CEO. Please listen to this man. He has an amazing viewpoint! This could also fill into privacy or collective intelligence but the topic is much deeper. While most people discuss on …
Facebook is overrated for bands and musicians
Since I will hold a session at this years future music camp about search engine optimization of band websites and the importance of the homepage for a bands online marketing I was preparing everything and looking up some statistics. With my band In Legend we have been right away very active on Facebook but also …
Filterbubble appeared on Eli Parisers Moveon.org!
Yesterday I clicked on Eli Parisers site moveon.org and right away I was surprised that the AddThis plugin under the headline story offered facebook, email, twitter AND meinVZ (one of germanys biggest social networking sites) I asked a friend in the states to visit moveon.org. For him the plugin offered facebook / email / twitter …
band website search engine optimization – backstagepass!
As everyone knows I am doing quite a lot search engine optimization for my band In Legend. After the new records Ballads and Bullets has been released last friday and I had already optimized the website so it would rank #1 for lyric search and also quite well if people search for illegal downloads. Now …
Google uses your Location to personalize search results
So today I’ll start my research about the 57 signals Google uses to personalize search results. To verify that Google uses your Location to tailor search results was an easy score. After the experiment we can be 100% certain that your location is one of the 57 signals. Well I guess there was no surprise …